Own Your Own
Since 1993, Eggspectation has redefined mornings, brunch, and beyond. As a franchise owner, you're not just opening a restaurant — you're launching a local destination where guests gather to celebrate, connect, and indulge.
franchising
About Us
Mission
Redefining dining from morning to night with globally inspired menus, a vibrant bar, and a welcoming atmosphere perfect for every celebration.
Vision
To be an exciting place where guests can escape the day-to-day and create memorable moments with friends, family, and coworkers.
Core Values
Innovation | Passion | Excellence | Authenticity | Leadership | Partnerships
History & Growth
From a single restaurant in 1993 to a growing international brand, Eggspectation has expanded across the U.S., Canada, and the Middle East. With each new location, we stay true to our mission of delivering excellence and creativity to every guest experience.
Why Own an Eggspectation?
Investment Overview
Startup Costs:
Initial Franchise Fee: $50,000
Total Investment Range:
$2M–$2.5M
Royalty Fee:
5% of gross sales
Marketing Contribution:
2% of sales + $15K–$20K for grand opening
Revenue Potential:
Franchisees receive a detailed Financial Performance Representation (Item 19) in our Franchise Disclosure Document (FDD), outlining real-world financials to help you evaluate potential.
Funding & Pre-Qualification:
We partner with leading financing tools like Benetrends to help you assess funding options and plan confidently.
Where We're Growing
We're actively expanding across the U.S., Canada, and select international markets.
Dayti̇me, Nighttime, Anytime!!!
Eggspectation isn't just for brunch—it also offers a full dinner menu with chef-inspired entrées, craft cocktails, and a vibrant evening atmosphere.
Franchising Inquiries
FAQ
Q: Are you seeking owner-operators or executive owners?
A: Both! Most owners are executive-level but remain engaged in marketing and local brand-building.
Q: Can I own more than one restaurant?
A: Yes. We offer multi-unit discounts for qualified owners.
Q: What kind of space do I need?
A: Typically 4,000–6,000 sq ft in high-traffic areas with adequate parking.
Q: How long does it take to open?
A: Generally 9–12 months depending on site selection, buildout, and training.
Q: What are the startup costs and what do they include?
A: Startup covers franchise fees, equipment, design, professional fees, insurance, initial marketing, and working capital.
Q: Am I financially qualified?
A: Use our funding tools to assess if you meet the financial benchmarks.
Q: How much will I make?
A: Our Item 19 in the FDD outlines affiliate financial performance to help guide expectations.